FOR IMMEDIATE RELEASE:
Gainesville, Florida - The Collier Companies (TCC), a leading provider in student housing, kicks off 2013 with what will be the largest online overhaul in the organization’s 37 year history.
With an ambitious scope of work, which includes 46 websites and a custom content management system, the Gainesville-based company has decided to bring on the student housing consulting firm VelocityGeni.us to oversee the 22 week initiative.
"The Collier Companies is eagerly awaiting the completion of our community and company websites. VelocityGeni.us is the ideal partner. Our approach of research based design was deliberately planned to maximize the effectiveness of our online presence. Our first community website roll out has demonstrated lead conversion rates doubling historical performance.” Says Jennifer Clince, COO for The Collier Companies
Jason Velazquez, founder of VelocityGeni.us, was previously employed by TCC as the company’s VP of Strategic Initiatives and dedicated most of his 4 year tenure towards research and development for the now realized initiative. The unique circumstances surrounding the partnership has allowed Velazquez to pick up where he left off.
"I am humbled by the opportunity to continue working on such an important initiative. The TCC team has spent considerable time and resources developing what I believe to be one of the most well thought out online strategies in student housing. My goal is to ensure that the next 6 months are a testament to those efforts." Says Velazquez.
Velocitygeni.us will be responsible for the design and deployment of 44 custom-made community websites, a corporate website, and company leadership blog; all of which will have a mobile version and be tied together by a proprietary content management system, the first of its kind in student housing.
This marks the first major contract for the newly developed student housing consulting firm.
As the first strategist firm in the industry, VelocityGeni.us inspires a new era in student housing. We exist to push forward the evolution taking place in our industry.
We believe in disrupting the status quo. We believe in progress through innovation. We believe in a better student housing experience for everyone. Join us.
Student Housing is in our DNA. It is what we do, exclusively. We are Information Architects. We are Action Strategists. We are Velocity Geniuses. Through this lens, we focus on four core themes:
- Open Innovation